4 days instead of 5 in 2007:

• 1 mixed “trade & press” day on Friday 2 October from 9am to 5pm
• 1 trade-only day on Monday 5 October from 9am to 7pm
• 1 preview evening for the general public on Friday 2 October from 5pm to 10pm
• 1 week-end for the general public on Saturday 3 & Sunday 4 October from 10am to 8pm
• all-new services for exhibitors (dedicated “Exhibitor Area” on the Show’s Web site, private restaurant, Exhibitors Club, e-newsletters etc.)
• a personalised reception for trade visitors (Internet section on the Show’s Web site, pre-registration, reserved cloakrooms, business centre, dedicated contacts etc.)
• a tailored advertising campaign separate from the campaign for the Motorcycle and Scooter Show
• targeted initiatives to canvas international buyers
• a “Dual Show” rate with a 10% discount for exhibiting at both shows: the Paris Cycle Show and the Motorcycle and Scooter Show
• brand new events