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| 2008 French cycle market info |
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Source: CNPC (French Cycle Industry Council)
- The French cycle market including peripherals (parts and accessories) bore up well in 2008, generating €1,432 million in turnover, practically the same as in 2007.
- It can be broken down as follows:
- Specialists: 50%
- Multi-sport superstores: 39%
- Food superstores: 11%
- France still ranks fourth in terms of cycles per inhabitant at a rate of 5.4% owner inhabitants (after Japan, the Netherlands and the US).
- 3,417,100 bikes were sold (down 3.5%) generating turnover of €897 million, up 1%.
- 1 in 2 bicycles were bought in multi-sport superstores, 1 in 4 at a specialist’s and 1 in 4 in a food superstore.
- In terms of value, independent specialists accounted for 53.5% of overall turnover, multi-sport superstores generated 37.5% (up 2%) and food superstores 9% (down 8%).
- Breakdown of cycle sales into product families:
- Children’s bikes + BMX: 43.5%
- Adults’ mountain bikes: 29% (average price: €314)
- hybrid bikes: 15% (average price €268)
- city bikes + electric power-assisted bikes: 7% (average price for city bikes: €250 - electric power-assisted bikes: €955)
- racing bikes: 5.5% (average price: €1,170)
- Sales of electric power-assisted bikes are soaring (up 55%), accounting for around 15,700 units, generating turnover of €15 million.§ Sales of cycle parts and accessories account for €535 million (down 2%), broken down as follows:
- Specialists: 45%
- Multi-sport superstores: 41%
- Food superstores: 14%.
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